The Find Your Voice podcast is a complement to Michael Fleming’s debut book, Dental Marketing: Find Your Voice. In addition to Marketing tips, tricks, and best practices, you will also be encouraged to become the best version of yourself!
We are always looking for ways to grow our business long-term, but in today’s episode of Find Your Voice we drill down to 3 actionable key concepts that can help you add wealth to your organization today!
I had a breakthrough yesterday that I learned from a 10 year old...and I’m dying to share it with you! In this episode, we learn to apply a behavior tool built for a 10 year old, yet even most relevant as an adult that no longer opens themselves up to this level of behavioral feedback!
Most of us have set up a social media presence for our dental organization, but are we truly utilizing this amazing tool to improve the relationships (connections) we have with our existing and/prospective patients? In this episode, we break down how to maximize social media to do just that!
When it comes to the topic of growing our practice, we often quickly spin out on new patient acquisition, but an even more critical population is the one you already serve. In this episode, we talk about some ideas of how to better re-engage your existing patients so you can maximize their benefits as well as keep them from leaving your practice for another.
We all know that exercise is an important piece to creating a better lifestyle, but are we actually doing it? In this episode we talk about different ways to start and/or improve our day to day exercise routines so that we can constantly work towards the best version of ourselves!
As we continue to strive to improve the culture of our organization, we also need to improve the relationships we have with those that embody our culture...our employees! In this episode, we talk about learning how to show appreciation for our employees by connecting with the things that matter most to them! Connect with their core values, and they will be full of gratitude and fulfillment!
What does Wealth mean to you? We all want to be wealthy....but does that mean we all want the same things? No way! In this episode, we dive into the meaning of Wealth, and how our interpretation of wealth will actually either attract wealth, or push it further away from us.
Grab a joint and some taco bell and get ready to have your mind blown! In this episode we dig deep to discover our ego...and how it’s separate from our actual selves! Learn how we spend so much time “in our head”, thinking about the past...or planning for the future, and how LITTLE time we actually spend in the moment that matters most...NOW!
Building detailed treatment plans for your dental practice is a critical component to building a successful and sustainable dental organization. In this episode we talk about formalizing this process so that all influencers within the patient journey are “on the same page” when it comes to both creating, and following up on a patients treatment plan.
We’ve all heard that a healthy diet is important for our bodies...but does our current dietary schedule reflect this knowledge? Today we talk about the value of a healthy diet, and how minor adjustments in your day to day diet can have massive influence on your performance in life!
The “C” word is on everyone’s radar right now...but do you know how to start implementing a new focus on your own Culture? In this episode, we talk about the core components of building your culture - Your Core Values, Your Mission Statement, and Your Vision Statement- and how to tactically start implementing them into your practice today!
When you think about Revenue Generation for your Practice, what are functional processes that come to mind? Do you think of service? Or sales? Treatment Plan generation? In this episode, we talk about the value of all these things to your organization, and how to best coach your staff to excel at each of them!
Most of us are really good at completing tasks every day, but are these tasks getting us closer to fulfilling our destiny? Or are they spinning us out to a life that wants us wanting more? When we plan our time effectively...WE are in control! In this episode, we talk about results oriented planning, and how we can consistently be moving towards our dream life!
We all know that customer service is a key component to running a successful business! But do you truly know who your customers are? Better yet, did you know that you are in complete control of your customers’ experience? In this episode, we talk about what Customer Service is, who your customer is, and how critical your role is in managing “the mirror”!
In this episode, we talk about the various ways of identifying the value of a patient! Whether its revenue by visit, annual revenue, potential revenue (treatment plan), or any other metric we assign value, we dive into different ways that you can assign, measure, and attract the most value possible from both your new and existing patients!
In today’s episode, we talk about the value of movement and exercise! We often spend so much time talking about the tactical and the theoretical approaches to marketing, but without the proper energy to execute, all these learnings are irrelevant!
We all attempt to put forth the best version of ourselves, but how are we doing? Are we ever stopping to visualize what the best version of ourselves looks like? And if we do, are we ever stopping to take a moment to see how we’re actually doing? In this episode… We do just that!
In this episode, we talk about the complete GoogleAds experience from a user perspective! When people click on your ad...what is their experience from that point? Is it focused on a specific product or service offering? Or is it a more general page that invites the prospective patient to “look around”? Listen in to see which approach is best, as well as learn the structure for HOW to manage their experience!
In this episode we talk about perception, and how it affects you, your family, and your business. Many of us are aware that our perception is our reality…but are we able to acknowledge the filters that help frame our perception? Join me to learn more about how your perception affects your reality, and how your filters can change the way you view everything around you!
Throughout my 14 years of dental marketing, I have experienced a lot of diverse believes in marketing approaches…but not as much diversity as I see in how they measure their Return on Investment (ROI). In this episode, we talk about the various ROI indicators that are being measured...and we also talk about the MOST important indicator that is often NOT being measured!
The “C” word is everywhere right now in Social Media, and there are a lot of solutions being offered to help you attain the Culture you are eager to have in your organization. But before you look outside your four walls to help improve your Culture, you are best served by looking at your own role in your existing culture! Improve yourself first, and you’ll be rewarded with similar energy!
Have you ever played a game with a child, and genuinely lost because you weren’t paying attention? Or maybe it was because you weren’t paying attention to what you were doing? Have you ever lost a game…or even a promotion… Because you weren’t focused on what you were supposed to be doing? In this episode, we talk about the power of controlling the things that are in our control, and letting go of the things that are outside of our control!