We kick season 2 of the Sales for Founders podcast off with a bang!
Your host, Louis Nicholls, sits down with expert conversion copywriter and email geek Laura Lopuch to talk all things cold emails.
We go deep on...
How to write emails that get a response
How to write cold emails when you don't have a product to sell yet
How to avoid the most common cold email mistakes founders make
Laura also has an exclusive 10% discount on her training and coaching offerings for S4F listeners - you can get that (and find out more about Laura) by using code "S4F" at lauralopuch.com
This week, Louis interviews serial founder Jeremy Thiessen.
Jeremy has a golden rule for entrepreneurship after some bad luck with his first startup... Don't build anything until you've sold it first!
In fact, Jeremy has grown his latest company, Rogue Technologies, to over $150k in revenue in under a year. And it *still* doesn't have a landing page!
Listen in to hear Jeremy's thoughts on...
why you should sell before building
why a 10minute landing page isn't what it seems
why his first startup failed
and much more!
If you want to get in touch with Jeremy or find out more about Rogue Technologies, you can reach him at firstname.lastname@example.org --> he made an email address specially for the show!
This week we shake things up on the podcast!
Instead of an interview, we spontaneously recorded one of the office hours sessions with a founder who is currently taking the Sales for Founders course.
Listen along as Gabriel Perez, founder of Peerfeedback.io, walks Louis through his current challenges and progress.
We touch on some great cold email strategies, how to make the most out of Gabriel's first conference, and do a deep dive on the first draft of Gabriel's case study.
You can find Gabriel online at Peerfeedback.io - and early bird enrollment for the Sales for Founders course is opening up again soon, so get yourself on the waitlist now to secure your earlybird discount!
This week, Louis interviews friend of the show Manuel Frigerio, founder of ReferralHero.
Manuel bootstrapped ReferralHero, a referral marketing platform, to about $20k MRR. And on the show he shares...
- How he found his first customers for ReferralHero
- Whether your business should even bother setting up a referral program
- And, if so, how to do it well...
You can find Manuel on Twitter at @mnlfrgr and check out the excellent knowledge base over at ReferralHero.com/Academy.
Finally, if you want to give ReferralHero a try, don't forget that you get 20% off the first 3 months with coupon code "s4f"!
This week, your host Louis Nicholls interviews Corey Haines, head of growth at Baremetrics.
Corey switches between sales and marketing every day. So he's learned some super useful lessons about how to take the best of sales and grow your business by doing things that don't scale.
Today, Corey shares his top 4 actionable tips.
You can find Corey at @coreyhainesco on Twitter, and Baremetrics.com.
For a list of the best demo/sales questions you aren't asking (but should be), head on over to www.salesforfounders.com/questions
This week we've delivered a special bonus episode with a slightly different focus than normal.
Inspired by Justin Jackson's article on 'the myth of the niche market', your host Louis Nicholls has a conversation about the pros and cons of targeting a niche market, with accomplished bootstrapped founder and investor Tyler Tringas.
Tyler previously founded and bootstrapped Storemapper.co to $50k+ MRR, before starting Earnest Capital - a fund dedicated to investing in bootstrapped startups with a win-win, founder-friendly focus and great founder-alignment.
You can find Tyler on Twitter at @tylertringas and Justin Jackson's article that inspired the episode is over at https://justinjackson.ca/niche
We'll be back to regular, sales-based interviews from next Tuesday!
This week, your host Louis Nicholls interviews Stephanie Hurlburt, cofounder of Binomial.info.
We go in depth on learning sales as a technical founder, winning large B2B contracts and much, much more!
You can find Stephanie at stephaniehurlburt.com or on Twitter at twitter.com/sehurlburt
The article Stephanie mentions by Jason Fried is here: m.signalvnoise.com/dont-let-anyone-overpay-you/
PS: The next Sales For Founders course closes THIS SUNDAY! If you're fed up of not running your own profitable business, head over to SalesForFounders.com and sign up to get your exclusive earlybird discount and spot on the waitlist NOW!
This week, your host Louis Nicholls interviews Dani Mancini.
Dani is an expert copywriter and the solo founder of Scribly.io - a productised copywriting service which she grew from nothing to tens of thousands of dollars revenue in just a few months.
There’s a load of great, actionable advice in today’s interview.
We talk about finding your first customers
About how to deal with burnout and the stress of being a founder
And you’ll get some awesome copywriting tips to improve your emails and landing pages
You can find Dani on Twitter @dani_scribly and check out her blog on copywriting.
Finally, don't forget you get an exclusive 25% discount off all copywriting services as an S4F listener... just mention the Sales For Founders podcast when you get in touch with the Scribly.io team.
PS: The next Sales For Founders course opens soon. If you're fed up of not running your own profitable business, head over to SalesForFounders.com and sign up to get your exclusive earlybird discount and spot on the waitlist NOW!
This week I interview Mark Fershteyn, founder of Recapped.io .
Mark has years of sales experience are recently founded his own SaaS company - helping B2B sales teams close more deals faster, with better follow-ups.
We go into detail on mistakes you'll make on your first sales calls, how to handle customer objections, and much, much more.
You can find Mark on Twitter at @markfersh and don't forget to check out Recapped.io to boost your sales game - SalesForFounders listeners get an exclusive 15% lifetime discount with the code SALESFORFOUNDERS
Lynne Tye, founder of KeyValues.com shares how she learned sales on the job - and grew her project into a profitable 6-figure business helping developers find engineering teams that share their values.
You can find Lynne on Twitter (@lynnetye) or search for her recent episode of the Indie Hackers podcast, where she talks more about the non-sales side of Key:Values.