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The Pursuit of Badasserie: The Podcast

The Pursuit of Badasserie: The Podcast

By Lynn & Amanda

The Pursuit of Badasserie: The Podcast is a podcast for entrepreneurs, aspiring and new business owners, solopreneurs, and freelancers who are looking to make the decisions that truly matter in creating badass business abundance.
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Episode 11: Your Best Client
Episode 11: Your Best Client
Episode 11: Your Best Client Best client. Ideal client. Target market. Client avatar … However you think of it, finding and attracting clients who resonate with your brand and your company mission is an incredibly important part of creating a company that lasts. In this episode, Lynn and Amanda discuss: Understanding your ideal client Marketing to a niche market Focusing on your ideal client’s pain points and how to serve them Free Target Market PDF found on thepursuitofbadasserie.com Casting a wide net vs focusing Rebranding Is everything you are doing in alignment with attracting your ideal client? Attracting the right clients and repelling those who are not Know your niche You as an ideal client Training clients on how to treat you Depositing into yourself Pushing off growth duties Finding clarity to attract your clients Identifying your ideal Making a list of the good, the bad, and the indifferent aspects of your clients Make a list of what you do NOT like Start communicating properly Behavioral styles and how it affects your marketing DISC Treat people how they want to be treated Niching down Who needs your service? Who can benefit the most from what you do? Loyalty and retention Service-based businesses It’s ok to get rid of clients Always be reviewing your target market Be sure to SUBSCRIBE so you never miss an episode! Like the show? LEAVE US A REVIEW wherever you listen! Have a question? CONTACT US at info@thepursuitofbadasserie.com!
24:22
December 06, 2022
It's Business, Not Personal
It's Business, Not Personal
It’s a difficult concept (and phrase) for a lot of people—it’s business, not personal! How many times does this line get blurred when you own a business? Your friends want a discount. Your employee comes to work wasted (and you were together last night). You lose your cool with a customer service agent. The business vs personal challenge is a big one! In today’s episode, we talk about the importance of finding this separation, honoring it, and how to come back when you’ve overstepped a line. We cover: · Creating healthy boundaries · Authenticity · Personal and business accounting · Messiness in relationships and partnerships · Teaching people how you want to be treated · Respect between friends and clients · Ownership · Clarity · It goes both ways · Realistic expectations · The “Gray” area · Finding the separation · Conflict conversations · Action steps · Customer service call tip · Practicing with intention This is a tough one and we are here to tackle it with you on The Pursuit of Badasserie: The Podcast. Tune in!
22:42
November 22, 2022
Leveraging Your Peeps
Leveraging Your Peeps
The idea of “leveraging” can often be misconstrued as manipulating people. In today’s episode of The Pursuit of Badasserie: The Podcast, Lynn and Amanda discuss what exactly leveraging entails and how it can be particularly useful in your business relationships and collaborations. Lynn and Amanda discuss: The intention behind leveraging Relationship capital Strategic alliances Referral partners Being strategic about the people around you What is in it for them? Having conversations around leveraging Give and take Focus on giving and promotion Finding the intention behind the leveraging Context and communication Trading services Do what I say, not what I do Perceived value Efforts vs. monetary returns ROI Setting the context and the check-in points Time/worth value The one-night stand Thinking about the potential Affiliates Brand ambassadors The bigger picture Leveraging in our everyday relationships Smarter not harder Finding deeper fulfillment Understanding your time Cultivating relationships Action items Receiving vs taking Tune in and be sure to subscribe!
26:56
November 08, 2022
Multitasking
Multitasking
Episode 08: Multitasking How do you get it all done? It’s a question we hear a LOT! But surprisingly (for some), our answer is never  that we are “busy.” We are productive, we are efficient, we are motivated, and we get sh*t done! Today’s episode is about how that actually happens.  What steps, tips, and tricks do we have that actually take an idea and put it into fruition? In today’s episode, Lynn and Amanda discuss: Hyper focusing vs multitasking Distractions Finding your own rhythm Productivity vs Efficiency Creating systems that work for you Transitioning between projects Time blocking and batching Allowing your brain to have a break Setting a timer Getting rid of guilt and perfectionism The flow of your day, week, and month You have to be you! Listening to your body as a means of being more productive Make a plan Be sure to SUBSCRIBE so you never miss an episode!
24:44
October 25, 2022
Abundance Mindset
Abundance Mindset
Abundance and Growth Mindset go hand-in-hand, but they aren’t exactly the same thing. In today’s episode, Lynn and Amanda tackle one of the most important shifts an entrepreneur can make – that of mindset. Growth Fixed Abundance Scarcity What do these all mean and how do they relate to each other? Can you be all of them all at once? How do you balance your mindset and how can you overcome some of the greatest obstacles you will face in your business and life? Tune in to find out! In today’s episode, Lynn and Amanda discuss: What abundance, growth, fixed, and scarcity mindset actually are Taking at hard look at how you handle your life and business How Covid changed things Taking control Gratitude Recognizing scarcity and overcoming it Giving with a positive intention Action steps Training your kids into abundance Research Carol Dwek Cultivating growth mindset Understanding where you are Rewarding actions rather than end results Dealing with unsupportive family and friends Be sure to SUBSCRIBE so you never miss an episode!
27:47
October 11, 2022
Business vs. Hobby
Business vs. Hobby
Episode 06 Business vs. Hobby This is a topic Lynn and Amanda address far too often.  Are you running your business as a business or a hobby?  What’s the difference? And how can you (and the IRS) tell the difference? Today’s episode is all about the difference between a business and a hobby.  From the side hustles to the complicated structure of a corporation and everything in between, there is a lot more to business than just calling yourself a business owner. In today’s episode, Lynn and Amanda discuss: What makes a business a business? Are you working for profit? The legal side of running a side hustle vs a business Uncle Scam Setting your structures to scale Proactive vs reactive On vs in the business Hobby mindset Implementing plans to create sustainability The cost of doing business Make it easy for people to pay you Looking at the whole picture of your business Putting down the foundation Thinking of longevity Asking yourself the hard questions Be sure to SUBSCRIBE so you never miss an episode!
26:14
September 27, 2022
Perfectionism
Perfectionism
Episode 05 Perfectionism For years, perfectionism has been a challenge for both Lynn and Amanda. Perfectionism, at its best, manifests as high standards, and at its worst makes a person feel overwhelmed and inadequate.  What a mess! This episode dives deep into Chapter 13 of The Pursuit of Badasserie: How to Create Badass Business Abundance to explore personal origins and triggers for perfectionism.  What causes it and how can it be combatted? Join Lynn and Amanda as they uncover hidden sides of this common conundrum. In the episode we talk about: Recovering perfectionists The debilitating nature of perfectionism Congruency between internal and external perfectionism How this trait manifested differently in us both Perfectionism as a survival mechanism Nature vs. nurture Standing out or hiding behind Getting to the root of it How to overcome Understanding triggers and tendencies Forgiving yourself Progress over perfection Control DISC assessment Action steps! Be sure to SUBSCRIBE so you never miss an episode!
26:09
September 13, 2022
Delegation
Delegation
Episode 04 Delegation Delegation is such an important topic, that Lynn and Amanda covered it in two chapters of their book! From helping to create a strong company culture to providing the opportunity to develop truly big ideas, delegation is essential for any small or large business owner to understand and implement … in the right way. So what is the “right way” and how do you ensure that you are delegating to the “right” person” in your business? Listen and learn … and then activate your own strategies. In this episode, Lynn and Amanda talk about: Why they have such a hard time delegating The pitfalls of delegating improperly The keys to delegation What you need to know before delegating Putting in the time to train Training in the process The importance of communication and patience Pro tip: Write it down Effective ways of delegating Having clarity on the end result Choosing the right person Trust and control Creating benchmarkers and check-in points Empowering over micro-managing Time/worth value What to delegate, when, and how Be sure to SUBSCRIBE so you never miss an episode!
22:08
August 30, 2022
Trust Yourself
Trust Yourself
Ep. 03: Trust Yourself Based on the very first chapter (“You Got This”) of our book, The Pursuit of Badasserie: How to Create Badass Business Abundance, this episode is all about trusting yourself and trusting the process. Entrepreneurship and business ownership take risk, and what makes a strong business (and a strong leader) is the willingness to take those leaps of faith with the knowledge that you will succeed. In this episode we talk about: What it means to trust yourself Trusting the next step in your business Calculated risks Rainbow Mountain The infamous waterfall hike Cutting your losses Cash flow issues within your business Adjusting your plans without backing out Trusting your ability to make it through mentally (and physically) Action steps! Be sure to SUBSCRIBE so you never miss an episode!
23:40
August 16, 2022
Too Busy
Too Busy
Episode 02 Too Busy You will rarely hear the words, “too busy” out of either Lynn or Amanda’s mouths.  How is it that two productive entrepreneurs are not busy? Based on Chapter 4 of their co-authored debut book, The Pursuit of Badasserie: How to Create Badass Business Abundance, this episode focuses on shifting mindset around the idea of being “busy.” What does that really mean and how has the perception of being occupied changed in the decade? Tune in for more…spoiler alert, you are NOT too busy to listen! In this episode Lynn & Amanda talk about: The term “busy” and what it has come to mean The auto-response Prioritization Are you lying to yourself? The dilemma of the to-do list Navigating the balance of prioritizing External perceptions Creating scarcity Action steps! Be sure to SUBSCRIBE so you never miss an episode!
19:21
August 02, 2022
Imposter Syndrome
Imposter Syndrome
Episode 01 Imposter Syndrome Imposter syndrome is never fun.  In this episode, Lynn Howard and Amanda Furgiuele discuss how imposter syndrome starts, what it affects, and how to deal with these feelings in a more productive way. Based on Chapter 15 of their book, The Pursuit of Badasserie: How to Create Badass Business Abundance, this topic will resonate with anyone who has put themselves out there and felt the fear of self-doubt. Join them in this passionate discussion of imposter syndrome and all its triggers and traits. In this episode we talk about: What imposter syndrome is Who is and is not affected by it How perfectionism and over-achieving play into imposter syndrome Angsty, teenage Amanda Recognizing imposter syndrome Toxic relationships with ourselves Doing the self-work Surrounding yourself with the right people Grace and compassion for yourself The “yes” people The key to overcoming imposter syndrome Two sides of imposter syndrome Action steps
23:02
August 02, 2022
Welcome
Welcome
Episode 00 Welcome Authors of “The Pursuit of Badasserie: How to Create Badass Business Abundance” Lynn Howard and Amanda Furgiuele deliver a powerful, inspiring, new way to view the entrepreneurial process. With a combined 40+ years of serial-entrepreneurial experience, practical advice dished out by tough-shit, go-getter attitudes, and their own signature sense of sass and humor, Howard and Furgiuele share business strategies, action-steps, productivity and efficiency tips, and plenty of hacks to help any aspiring leader build a business they crave and a life they love. The Pursuit of Badasserie: The Podcast is a podcast for entrepreneurs, aspiring and new business owners, solopreneurs, and freelancers who are looking to make the decisions that truly matter in creating badass business abundance. In addition to sharing their “secret sauce” for everything from sales to SOPs, Howard and Furgiuele interview industry leaders to help you reach your goals and fully discover your badass business abundance. Woven with real stories, wit, grit, and their unique sense of humor, this podcast will make you laugh, make you think, and make you take action. Join them on The Pursuit of Badasserie: The Podcast. Join Lynn and Amanda in this very first episode as they discuss their backgrounds, family history, quirky habits, and the decisions that led them to start the empire that is The Pursuit of Badasserie. Let’s get after it! Be sure to SUBSCRIBE so you never miss an episode!
20:52
August 02, 2022
The Pursuit of Badasserie: The Podcast Trailer
The Pursuit of Badasserie: The Podcast Trailer
Coming August 2, 2022 Authors of The Pursuit of Badasserie: How to Create Badass Business Abundance Lynn Howard and Amanda Furgiuele deliver a powerful, inspiring, new way to view the entrepreneurial process. With a combined 40+ years of serial-entrepreneurial experience, practical advice dished out by tough-shit, go-getter attitudes, and their own signature sense of sass and humor, Howard and Furgiuele share business strategies, action-steps, productivity and efficiency tips, and plenty of hacks to help any aspiring leader build a business they crave and a life they love. The Pursuit of Badasserie: The Podcast is a podcast for entrepreneurs, aspiring and new business owners, solopreneurs, and freelancers who are looking to make the decisions that truly matter in creating badass business abundance. In addition to sharing their “secret sauce” for everything from sales to SOPs, Howard and Furgiuele interview industry leaders to help you reach your goals and fully discover your badass business abundance. Woven with real stories, wit, grit, and their unique sense of humor, this podcast will make you laugh, make you think, and make you take action. Join them on The Pursuit of Badasserie: The Podcast.
00:43
July 15, 2022