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"What's the Opportunity?" with TRA

"What's the Opportunity?" with TRA

By Trevor Clarke
A Tech Research Asia podcast for IT channel leaders. TRA and guests discuss market opportunities around Asia Pacific.
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The TRA Channel Podcast: What's the opportunity with SMB tech?

"What's the Opportunity?" with TRA

TRA Channel Podcast - The Opportunity with SaaS Accounting for SMB
Accounting systems are a core technology for every SMB and recent years have seen considerable growth for many SaaS providers. We look at the opportunity with several cool vendors in this space for channel partners. And for us, it is no surprise that the high growth players in the region are often country-specific and have great integrations.  Vendors mentioned include: Xero, MYOB, Rakus, Freee, Moneyforward, Hubspot, Monday, Zoho, Jurnal, Realbooks, Sleekr
September 3, 2021
The TRA Channel Podcast: What's the opportunity with SMB tech?
What do you think is the top technology that SMBs are investing in this year? Find out what the data tells us on the latest TRA Channel Podcast: What's the opportunity? 
August 4, 2021
The TRA Channel Podcast: What is the SMB opportunity?
It's the engine room of every Asia Pacific economy. Indeed, SMB customers make up the bulk of most vendor and channel partner customer bases. But what does this highly diversified opportunity look like and how is it changing? We delve into it during episode 5 of the TRA channel podcast.
July 7, 2021
The TRA Channel Podcast - What's the Opportunity with Analysts?
We often get asked what to do when trying to engage with an analyst firm. So we had a quick chat about it. Listen in to hear some of our thoughts on what to do and what not to do. We'd love to hear your thoughts on the topic and whether you find analysts useful in the channel. 
June 17, 2021
The TRA Channel Podcast Episode 3 - What is the roundtable event opportunity?
In-person IT events are making a comeback in many places across Asia Pacific. As they continue to ramp up, should you consider holding round table style events? For us, the answer is a resounding "yes". Listen in to hear the TRA team break down why round table events are worth your investment and the do's and do not's. 
May 31, 2021
The TRA Channel Podcast - What is the opportunity for IT Distribution? Episode 2
Backed by Private Equity, the big IT distributors are getting bigger, almost doubling in size over 10 years. So what is the opportunity going forward? In this episode, host Trevor Clarke is joined by Tim Dillon and Mark Iles to discuss the various opportunities for disties. Is it marketplaces? Automation? Emerging Tech? Services and skills? Listen in to hear more in the second episode of the TRA Channel Podcast for IT channel leaders in Asia Pacific. 
May 17, 2021
The TRA Channel Podcast: What's the opportunity with the cloud computing ecosystem in Asia Pacific?
The first episode of the Tech Research Asia podcast for IT channel leaders across Asia Pacific. We delve into the data, research and insights on cloud computing in Asia Pacific. 
April 25, 2021