Simple Tech Talk
By Joey Wenzler
Simple Tech TalkJan 17, 2020
✅ Adaptability & Growth in Business w/ former Fortune 100 CMO, Jeffrey Hayzlett
Join us for a dynamic chat with Jeffrey Hayzlett. Jeffrey is well known for his role as a Primetime TV (Celebrity Apprentice) and Radio Host (C-Suite Radio), and being a Fortune 100 CMO (Eastman Kodak). He brings lessons, shares the biggest strategies, advice, and stories in this episode.
Crenshaw Visions & BoardActive CEO talk OOH and Mobile as one
This episode packs a measurement punch! With a forceful partnership between a South Carolina-based DOOH company and an Atlanta-based Software company. Listen in to how and why Digital Out-of-Home companies are seeking out this kind of strategic partnership.
How OOH is Transforming Into a Tech Company w/ Garrett Crenshaw, President, Crenshaw Visions
Forward-thinking and vision are the bedrock for growth in today's ever-shifting Outdoor marketing and advertising scene. Garrett Crenshaw of CrenshawVisions.com joins the show to talk about how and why his Digital Out-of-Home company is turning into a Media Tech Company.
BoardActive CEO on the Reality of Partnerships, Patent and "Dirty Thirty"
Join us for a riveting and eye-opening conversation on BoardActive's patent, partnerships, and Doug Pittman's "Dirty Thirty" list...
A must listen for any business-minded individual that wants to see the inner workings, connections, and intellectual property.
🎙 Part Three: 20 Statistics on 2020 Mobile Marketing & Customer Engagement 💰
PERSONALIZATION is the name of the game. You'll hear eye-opening facts about the connection between mobile app user engagement and retention when personalization is important to brand apps of any vertical.
🎙 Part Two: 20 Statistics on 2020 Mobile Marketing & Customer Engagement 💰
Welcome to Part II of this data-based podcast series on impactful mobile marketing that leads to higher customer engagement.
🎙 Part One: 20 Statistics on 2020 Mobile Marketing & Customer Engagement 💰
👋Hey, Friends & Listeners! Join today's conversation on navigating the specifics of mobile marketing strategies to increase engagement. These practices are proven to increase revenue for businesses of all sizes. In this multi-part series of discussions, you'll be armed with intricate, yet practical knowledge to apply in the marketplace!
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🏆What makes BoardActive the best tool for delivering push notifications? The VP's of Technology and Engineering Explain...
VP of Engineering, Hunter Brennick & VP of Technology, Michael Carlson join us to share their knowledge, history, and vision for BoardActive software for 2020 and beyond.
Patent Granted! BoardActive CEO and Patent Attorney discuss details of Award 🥇
This patent has been described by global executives as the most powerful award in decades. The implications are astounding and will impact every business vertical moving forward. Listen to an insightful discussion about a seven-year journey surrounding intellectual property, innovation, and the team that made it a reality.
👉🏻WHY BoardActive's CEO is leaving the Outdoor Advertising Association of America (OAAA) AND the Digital Signage Federation (DSF)
Join us for a riveting conversation that focuses on connections, ethics, and how organizations and businesses should operate.
BoardActive Founder & CEO reviews 2019 and has a single source 2020 Mobile Marketing Vision 👀
What better way to celebrate the future successes than pondering what has brought us here. We sit down with Doug Pittman to give a year end review to 2019 and look ahead to 2020 as he shares his vision for Mobile Marketing that will impact business in a way that is turning heads.
📲What Makes a Mobile App Valuable?
What would you say are the most valuable components of a mobile app? Is the the UX, UI, a combination of both? Perhaps there is more to the story. We discuss that on this episode. Thanks for listening!
THIS JUST IN: #BlackFriday & #CyberMonday: Are Secretly Friends?!
On this episode of Simple Tech Talk, Cierra and Joey discuss insightful ways for retailers to cash in on both shopping holidays, Black Friday & Cyber Monday, by using them to promote the other. Who knew they could play so nice?
🥂Mobile Integration to increase Retention and Engagement for Family & Fine Dining Restaurant Apps! 🍽
We covered how QSR (fast food) restaurants can benefit from mobile integration. We didn't want to leave our friends in the corporate, family-friendly sit down restaurants and fine dining establishments out! There are plenty of ways they can benefit from integrating mobile into their marketing campaigns. From events to reservations, seasonal menus, wine tastings, etc. Listen in!
Who has the "Golden Goose" for Out-of-Home? BoardActive, that's who! 💰
Earlier this month, Out-of-Home advertising expert, Jack Sullivan, pinpointed the single best solution for increased revenue for OOH now and in the years to come.
Reinventing the QSR Coupon: The Birth of the Mobile Coupon
Join us for a relevant conversation on the "Quick Service Restaurant" industry and how they are wasting resources on print campaigns and losing patrons by not utilizing ultra specific segmentation and filtered delivery.
💬Part IV: BoardActive Endpoint Implications for Brand Apps & Out-of-Home Companies! w/ Tom Powell, Chief Technology Officer, BoardActive
Recent developments have led to creating a 4th part to this dynamic series with BoardActive Chief Technology Officer, Tom Powell. A ground-breaking discovery on how brand apps can integrate with BoardActive Software without installing an SDK! How? Listen in to understand endpoints and how those connections will benefit brand apps and out-of-home companies.
📲 Part III: What is a Software Development Kit? Why are there SO MANY of them in Mobile Apps? w/ Tom Powell, Chief Technology Officer, BoardActive
In parts one and two of this series, BoardActive Chief Technology Officer, Tom Powell focused on why brands should have a mobile app and what those apps are comprised of. In part three, we are diving in to what Software Development Kits (SDK) are and why there are so many in mobile apps.
📲 Part II: What are Mobile Software Applications (Mobile Apps) Comprised of? 💡 w/ Thomas Powell, Chief Technology Officer, BoardActive Software
In part one of this series, we provided indisputable reasons for every brand to have a mobile app available to engage with their customers. In part two, we discuss the inner workings of developing mobile software applications for both operating systems. Follow us on Facebook and Instagram - @simpletechtalkpodcast
🤳🏼Part I: Indisputable Reasons Why Mobile Apps Are Superior to Web Apps w/ Thomas Powell, Chief Technology Officer, Thomas Powell
Listen in for key reasons why every brand should have a mobile software application tied to their company, no matter what line of work they are in.
🔥The Full Circle Mobile Marketing Service Vision...💰👀
We hear the term "Mobile Marketing" often. However, understanding that term and how to close that circle are difficult to do. Listen in for great strategies to complete the Full Circle Mobile Marketing Vision.
BoardActive Software: "The Market Mover" with Founder & CEO, Doug PIttman and Cole Cummings, Director of Marketing
Join in on a candid conversation about the trials and triumphs of the BoardActive Software journey. Featuring Founder & CEO, Doug Pittman and Cole Cummings, Director of Marketing. This is a story of innovation that people will be talking about for centuries to come.
International marketing insight on how mobile and the industry connect 🇺🇸🇦🇺🇶🇦
Doug Pittman, CEO & Founder of BoardActive, speaks with Mohamed Ghalayini, BoardActive International Director of Sales and Channel Partner! Mohamed gives insight into how mobile integration is being utilized in other parts of the world including the Middle East, Europe, Africa and more! A fascinating chat from a global perspective.
Bob Liodice, CEO of the Association of National Advertisers, and Doug Pittman, Founder & CEO of BoardActive, expose strategies and insight for brand marketers prior to annual ANA conference. 🤩🎯
This is a must listen for anyone in the advertising space. Uncover gems of wisdom about engaging customers, using correct tactics / measurement principles and practices to ignite long-term success.
PART II: Spencer Graham, Head of Digital Signage Federation, talks the Power of Signage, Facial Recognition & Privacy 🛣✅👀
In part two of this dynamic discussion, Spencer Graham and Doug Pittman discuss privacy and how compliance to GDPR and CCPA should be of the utmost importance to tech companies and brand apps. In addition, we give a sneak peek into a fantastic gathering taking place in the Big Apple in October. Listen in, then head to www.BoardActive.com.
Spencer Graham, Head of Digital Signage Federation, talks the Power of Signage 🛣🤳🏼👀
Join us as Spencer Graham, Head of Digital Signage Federation and Doug Pittman, Founder and CEO, BoardActive discuss the power of Signage for Brand Apps across the globe.
Exclusive E-Book Preview ~ 10 Ways to Master Push Notifications 📲👀
With the upcoming E-book about to be released, here is a sneak preview of what is to come!
3 Ways to Cash Out w/ Geofencing Technology 🌎🤳🏼
We explore 3 tangible and practical ways for Mobile App Owners to maximize marketing efforts and make serious money using Geofencing Technology. Sponsored by www.BoardActive.com
You Have Spoken. The "Average App Usage" Survey Results are IN! 👈🏻📝
This episode reveals what consumers want out of their mobile apps. How do your preferences differ? Listen in and get some great insights into the minds of your peers. Sponsored by www.BoardActive.com
Avoid 3 Costly Mistakes Commonly Made by Brands in Mobile Video Ads 📱🎥
In this episode, we provide solutions to the 3 costly mistakes commonly made by brands in their Mobile Video Ads. Experience the power of the BoardActive platform for yourself. Visit www.BoardActive.com and schedule your free demo soon!
Mike Donahue with ANA talks Brands & VisualMatic 🤳🏼
Want a peak of what is to come for Brand apps in the times ahead? Join us in this Illuminating conversation w/ Mike Donahue, Association of National Advertisers & Doug Pittman, Founder & CEO of BoardActive - www.BoardActive.com With decades of advertising experience, these innovators discuss how and why BoardActive is the future of Location-Based, Personalized Push Notifications around the world! Get ready, this is going to be A MUST Listen for Anyone in the Mobile Marketing Space!
Get to know your #BoardActivePeople - Tyler Burch - Mobile Marketing Specialist 😎
Tune in as we get to know Tyler Burch, integral part of the BoardActive marketing team!
Courage, Software Innovation & Entrepreneurship w/ Kevin Pride and Doug Pittman 🤩
A dynamic, behind-the-scenes conversation about the path to progress in the bustling business lives of entrepreneurs Kevin Pride, CEO of Influencer 365 and Doug Pittman, Founder & CEO, BoardActive. Tune in for a candid chat that provides inspiration and brutal honesty about the life of a business.
PART II - GDPR & CCPA Compliancy: Privacy, Preferences, and Permissions w/ Tom Powell, Chief Technology Officer, BoardActive 👨🏻💻
Tom elaborates further on the steps BoardActive takes to ensure that privacy and security are job #1. In addition, Tom gives real life examples of industry use of this software.
PART I - GDPR & CCPA Compliancy: Privacy, Preferences, and Permissions w/ Tom Powell, Chief Technology Officer, BoardActive 👨🏻💻
We get to know Tom Powell through his extensive technology related background. From the internet boom of the late 20th Century all the way to 2019. In addition, we discuss the shifting landscape of Mobile App offerings, privacy and what that interconnection truly means for Mobile App Users in this age and the one to come.
Mobile Apps $1,000 Contest Winner: Heather Haney 💰
We chat with Heather Haney, winner of BoardActive's $1,000 "Brands with Apps Contest", on her submission to the contest. We also discuss her path as a consumer and how BoardActive's personalization features would impact her spending decisions.
Getting to know Doug Pittman, Founder & CEO of BoardActive, The Process Behind Creating Visualmatic 🤳🏼
Welcome to the follow up of our conversation with Doug Pittman. In this episode, Doug reveals the challenges he overcame in transitioning to being in the business of being a Mobile App to becoming a Software Company. We also discuss why "Visualmatic" is THE Single Source Solution for App owners as they target and reach their ideal consumers. Listen in and reach out to www.BoardActive.com to experience this for yourself.
Visualmatic: THE Single Source Mobile Marketing Solution for a Mobile App's 3 Largest Problems 🤳🏼
There are 3 critical problems solved by a single source solution software development kit that is available NOW. Listen in and then reach out to www.BoardActive.com to experience the power of personalization for yourself.
The 5 Industry Breakdown of Marketing Segmentation 👧🏻👨🏻👦🏾👨🏼🦱🧕🏼👩🏻🦰
We highlight 5 top industries that use segmentation to maximize their marketing efforts in reaching their target consumers. We also elaborate on how they can improve and get to the next level. Thanks for listening.
3 Types of Mobile App User Segmentation w/ Big Brand Examples 💬
"It's about knowing how marketing segmentation is applied across different industries." We discuss 3 types of marketing segmentation and how they are applied for big brands across the globe. This Episode is powered by www.BoardActive.com
Personalization through a Mobile Marketing Push Notification Service: Brand In-Hand (Part Two) ⭐️
We discuss how Brand Apps can build personal relationships between business and people. This is done in 3 unique, yet complimentary components. When these 3 parts are combined effectively mobile marketing magic comes to life. Thanks for listening.
Personalization through Mobile Marketing Push Notification Service: Brand In-Hand (Part One) ⭐️
Imagine a world where brands can drop personalized, location-based messages right onto your smartphone...
That day has arrived. Thanks for listening.
Growing Mobile App User Loyalty & Retention Rates 📈
We discuss the areas that App owners struggle in when it comes to retaining their user's loyalty. We don't stop there. We provide solutions here, also. Listen in to expand your knowledge of commonplace issues and how they are solved. Thanks for listening.
Getting to know Software Pioneer, Doug Pittman, Founder & CEO of BoardActive ♚
On this episode, we get to know Doug Pittman, Founder and CEO of BoardActive. This is an intriguing story of humble beginnings, business lessons, and moving and shaking his way to success. A must listen.
Branding in your Mobile App 🤳🏼
We discuss the importance of proper branding. We elaborate on imagery, recognition, repetition, and reputation.
Do's & Don'ts of Mobile Push Notifications ✅❌
Today we discuss the mistakes that App owners make with their mobile push notifications. These errors can be very costly. In some cases, App owners can lose their users altogether. A tragedy that can be avoided by App owners using simple techniques in communicating with their users. Thanks for listening.
Understanding Mobile Targeting trends in Technology 📲
We discuss all the aspects of mobile targeting and how companies can maximize this amazing practice in business. Thanks for listening.
The Complexity in Mobile App Ownership: Explained 🙋🏻♀️🙋🏼♂️
We discuss all the details of what it means to be an App Owner. It may seem simple, but it is a very complex deal. Listen in as we explain.
BoardActive Network: The Innovators in Hyper-Segmentation in Mobile Marketing 🙌
Hey, Friends and listeners! We discuss the power of connections, fresh ideas, and partnerships.
The Solution to Problematic "Out-of-Home" Marketing & Advertising Campaigns 👀
We discuss the solutions to ineffective static and programmatic "out-of-home" advertising.