On the show this week is Bryan Kramer. We’ve been friends for years, and seen the changes in social media marketing from what used to be seen as a marketing tool to people actually want to communicate with each other, and how moving from the hustle of a marketing agency has changed his outlook on work and life.
My guest on Mindful Social this week is Molly Cantrell-Kraig. Boy, does this woman have a story! She's been through the wringer a few times in her life, yet she's managed to do so much more than survive, she's thrived. Her new book Circuit Train Your Brain- Daily Habits That Develop Resilience is such a great read. You know by now that one of my favorite topics is resilience and when you bring mindfulness and emotional intelligence into the mix it can be golden! Molly has written the book with small bites of information you can pick up and do without straining your brain. It's easy to read yet full of richness. You're gonna love it.
When you ask someone their experience in the world of work, what kind of stories do you hear? Many of us go to work and come home feeling stressed, less than enough, exhausted. Friday is looked forward to. Monday? Not so much.
I really enjoyed chatting with Jason Lauritsen this week about his new book, Unlocking High Performance, and his work with leaders, working to improve broken workplace culture and our relationship with work. Listen up and let us know how your experience of work is going!
This chat with Bruce McIntyre covers a lot of topics, from his personal journey as a caregiver for his wife with Parkinson's disease to serving as the Executive Director of the Parkinson Foundation of Oklahoma. He’s been through quite a lot on this journey and has dedicated his life to helping other family caregivers learn how to take care of their loved ones as well as themselves. As a leader, he's learned lessons along the way to bring more kindness and less judgment to how he works with his team, and how to really talk to people to understand what their challenges are.
This week on Mindful Social I talk with Christine Comaford about her newest book: Power Your Tribe. The book hits home on a lot of levels, particularly when we’re talking about creating a safe space for growth, energy, and creativity in the workplace. Lean more about this episode here.
This week I'm speaking with Heidi Sloss, another entrepreneur who has also made some major changes in her life and work. She's taken her experiences owning several businesses and feeling "stuck" and rigid in her life, now she's on a new career path, one that helps people be well. Learn more on the blog!
This week I’m talking with Immanual Joseph, PhD, about compassion. In the workplace, at home, for others and for ourselves. On the podcast, Immanual said: “Courage is fierce. In the workplace it involves standing up to popular opinion, Standing up to your co-workers and friends to do the right thing. It’s also being vulnerable, Compassion is the opposite of weakness. Compassion is courage with wisdom.” Listen in and add your comments.
In his new book, “Seven Practices of a Mindful Leader: Lessons from Google and a Zen Monastery Kitchen” Marc offers an essential guide for leaders of all types, shapes and sizes. Whether you are leading a corporation, a classroom, a family or a country, there is much to gain by spending quality time with this book.
This week I talk with Dr. Rick Hanson, Ph.D. about learning to actually change the structure of our brain through positive neuroplasticity and ways we can learn from our experiences to have more well-being, happiness and emotional balance in our lives.
That feeling of not being good enough, not worthy, self-judgment is rampant in our culture. But we can learn to be kind to ourselves and stop listening to the negative stories we spin for ourselves with a little mindful attention.
When something happens to an employee outside of work, how that company responds is representative of the company culture. In their newly released book, The ROI of Compassion: Unleashing the Ultimate Performance, Production and Profits with Strategic Caring in Traumatic Times, Lisa and Loren Murfield tells the story of their personal experiences of loss and how one company responded with heart and compassion, while another did just the opposite.
How do we show up at work? Is it our whole, authentic self or some avatar we hope will be what people trust, value and engage with? This week's guest, Mike Robbins, is the author of: Bring your Whole Self to workHow vulnerability unlocks creativity, connection and performance.
Are you thinking of how, when, or why you should be mobilizing your employees to get more engaged with sharing and supporting your business online? Are you holding them back just in case it doesn't go well? Listen to this week's show with Michael Brito and maybe you'll see how that old-school thinking is working against you.
I had the great pleasure of interviewing Leah Weiss on the Mindful Social Business podcast about the launch of her new book, “How We Work: Live Your Purpose, Reclaim Your Sanity, and Embrace the Daily Grind” . We talked about so many things, including the role of compassion at work, finding our purpose and, of course, how we can find purpose and happiness in our work and how that makes us happier in our life.
Listening is good right? But what's your intention for listening to that new client, or even your partner? What if you could make that person feel better, and build rapport with that person by simply listening?
Dorie's new book, "Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive" is an easy yet information packed read. She truly takes a mindful approach to building a personal reputation and how to turn that into a successful entrepreneurial venture.
She interviewed more than 50 entrepreneurs in a wide variety of industries to sample their secret sauce and share it with us. We will hear from podcasters, public speakers, coaches, consultants and learn from their struggles and their successes.
This meditation will help you see other people in a new way, that we all, every one of us wants the same basic things at the end of the day. Just like you, they want to be happy. This helps develop empathy and a new perspective on people who seem difficult to work with.
People kind of freak out about meditation. "Am I doing it right?" is the biggest question I get. Here's my story of attempts at meditation, and a 3-minute meditation for you to try with me. Let me know what you think!
I'm just back from the Conscious Company Leaders Forum, and so excited to meet more entrepreneurs like myself who have a passion for a mindful approach to business. Here's my take on being a conscious marketer and business leader.
Creating a culture of mindfulness at work can dramatically impact the efficiency and effectiveness of your team. Human Resources professionals are in a great position to help change the workplace culture by making a commitment to incorporating some mind training into the organization. This kind of change leads to many benefits, including a happier and more productive workforce.
My guest this week is Marissa Afton. She's a Director and Senior Consultant for the Potential project, an international organization providing organizational effectiveness programs based on mindfulness for more than 10 years. For resources mentioned in the show visit: http://mindfulsocialmarketing.com/hr-mindful-business-marissaafton/
Kathleen is a respected coach for entrepreneurs and authors on growing a business and marketing themselves with tons of experience in many stages of business. We talk about the value of a good business failure, keeping forward momentum, vetting partners and clients for the best possible outcome for everyone. That’s mindful business!
Christine Clifton is author of "You Don't Have to Shout to Stand Out" and owner of MindfulBusinessMatters.com. She is a self-described "SsurThriver": a southern woman living in a northern land; the only girl in a family full of boys; an articulate and social introvert; and a practical spiritualist. Introverts unite! We too, can get out from behind out screens, make human connections, network like a pro. Learn more on http://mindfulsocialmarketing.com
Park Howell, Park has been helping businesses and individuals uncover their story and connect with their customers for over 30 years. He's whittled his process down to some really doable steps that will help you discover and craft your brand story and tell it in a way that is compelling to your market. Read more on the blog: http://bit.ly/2k5JpN2
This week’s guest is Gini Dietrich and we explore what it means to take a mindful approach to content creation and community around our businesses.
Gini shares with us her process for using active listening to truly understand what people want and the language they use to communicate effectively. That makes it a whole lot easier to deliver content that people really want, and in a voice that helps create affinity.
We all know sales is a tough job. Some people excel at it naturally, others? Not so much. What’s the difference? I believe it comes from a genuine interest in the customer’s problem rather than a “gotta make this sale!” attitude. It comes from a more human, relationship place. What does the morning routine of a mindful social sales person look like? How does the concept of quality over quantity, and developing relationships come into it? Read more: http://bit.ly/2k5lCJK
As we go through our lives certain types of events happen over and over and our awareness of these events (or lack thereof) and how we respond to them directly affects how things go from there in our personal and business lives. My guest this week is Ola Agbaimoni and she has identified 7 key elements, or “momentous moments“. She says these moments in our lives represent pivotal point of change. The choices we make and as a result, the things we experience, are so profound they can’t but shift us to a different level of experience. Whether those take us off down a different road or we stay on track is up to us, if we are mindfully present and consciously aware of these moments and our response to them, we can make more informed decisions. Read more at http://bit.ly/2k8dKuY
Leslie brought her experience as a marketer, to finding the right fit to marketing Go2Kitchens, taking a considered approach to building an active community from Facebook to Livestream. Learn more on http://mindfulsocialmarketing.com/go2kitchens
For hundreds of years, people shared ideas, values, and teachings through storytelling. Advertising interrupted our entire way of communicating. For many years, we’ve been told what to think by media, television, and advertisers, and it’s disrupted our ability to create culture and contribute to culture like we used to. When social media came into play, it gave that power back to people. Now, everyone has the opportunity to get messages in front of the right people. Listen to learn more about how story-telling can enhance your current marketing program! Read more: http://bit.ly/2jEdOlq
Courtney's new book "Why Creativity is Like Sex" is a fun read and she's got the chops to know. We also talk about working with creatives a mindful approach to business, social media and marketing. See more info and the video on http://mindfulsocialmarketing.com
Today’s employees are often overwhelmed with email and busy work. How can they be expected to get engaged and spend time with social media? Is there a way to have a life without email, still get work done and improve productivity and happiness at work? Of course there is! Join me this week with Luis Suarez (aka @elsua) to talk about a mindful approach to eliminating busy for the sake of busy, improve communication with your employees through social engagement, reduce or eliminate email and as a result, see happier and more engaged employees. Sound like pie in the sky? Nope. Really, you can do this. Read more at: http://bit.ly/2iYdEog
I've always held the belief that who we work with and the causes we support should reflect our business values and goals. We make an effort to partner with social entrepreneurs who want to make a positive difference in the world, and businesses who have respect for their customers and employees. It's not always easy of course, and we can lose track of the goals when we find ourselves making decisions based on financial or ego considerations, just like anyone else! So, how do social entrepreneurs run their businesses? We talked about this with Adam Helweh on an earlier show about what a successful client relationship looks like and this week I'm talking with the remarkable Lynn Abate-Johnson, founder of People Forward where she generates business growth for her clients, through Customer-Centered, Holistic Business Systems that are tried and true. Read more: http://bit.ly/2iXtUWl
This week’s guest is Allie Stark. Allie is a mindfulness-based wellness coach and health consultant. Through her work, she inspires her clientele to take risks and redefine what it means to be human. read more at http://bit.ly/2iXuy69
In her book, PIVOT Jenny discusses how to:
Double-down on existing strengths, interests, and experiences
Find new opportunities and identify skills to develop without falling prey to analysis-paralysis and compare-and-despair
Run small experiments to determine next steps
Take smart risks to launch with confidence in a new direction.
Learn more on the blog: http://bit.ly/2kMH4Vr
With a myriad of options to market and sell through social media, how can we take a considered and mindful approach to social media strategy that meets the needs of marketing, sales, the CEO and investors? It's a tall order.
This week's guest is Paul Bradley Smith aka @tweetsmithers, a cReAtIvE, analytical, intellectual seeking to create social media strategy that creates marketing efficiencies that makes our world a better place. Read more at http://bit.ly/2jCKyvH
Burnout is often held up as a badge of pride in for-profit and non-profit businesses alike. We talk about the incredible hours, service above and beyond, the missed school plays and late nights, outrageously high goals achieved, but at what price? Not only for our personal lives, but for the businesses we work for. Over-worked teams make mistakes, healthcare costs rise, creativity takes a nose-dive. Nonprofits tend to be tightly staffed with everyone on the team working at full capacity to make a difference in the world, supporting causes they believe in. Aliza Sherman and Beth Kanter, authors of The Happy, Healthy Nonprofit: Strategies for Impact Without Burnout, are here to help us understand the impact of burnout and what we can do about it. Learn more: http://bit.ly/2jCITGi
The same-old-same-old way of doing business is not going to cut it in the future. Mindsets have to change to create a more human and healthy work environment, and a bigger picture approach to doing business that considers more than just profit and growth, but the environment of our world. Learn more here: http://bit.ly/2jQn1Vc
"Stop Boring Me!: How to Create Kick-Ass Marketing Content, Products and Ideas..." by our guest, Kathy Klotz-Guest is here to change how you create content. Using her experience with Improv, she'll share some strategies for storytelling that captures the attention of your market and inspires as well as entertains them. Read more: http://bit.ly/2iOt5fr
There's no question that content marketing has replaced the old "yell and sell" strategies we are used to. That doesn't mean every marketer is taking a mindful approach to it. Setting the intentions for the campaign should be the first steps in creating a strategy, but there are questions. Do you create a campaign for awareness or to generate leads? Read more: http://bit.ly/2iXodI7
My guest this week, Maddie Grant, recently wrote a post on Linkedin titled "Why We've Got It Wrong About Bringing Our True Selves To Work" and it gave us food for thought. Even with our true, authentic selves we still need to take a mindful approach to when and how we share, and what level of our true self is appropriate to put out there. Learn more at: http://bit.ly/2jCGzzg
Creating and managing content for your social media platforms can be a daunting task, and time-consuming too. But taking a mindful approach and using a content calendar can really help you streamline and get a handle on it as well as create an effective content strategy and implement it efficiently.
Laura Norvig is the Digital Media Strategist at ETR, where she applies her thirteen years of experience in the nonprofit sector to the content, marketing, and social media strategies of ETR. Learn more at: http://bit.ly/2iG4IVZ
My guest on Mindful Social this week is Tara Muldoon. Tara is the founder of The F-You Project, a movement she started when she did not find justice in the justice system after being sexually assaulted. She saw an art show based on forgiveness from the UK and knew that forgiveness was the missing piece in her life. After realizing forgiveness would have to come from within, she created a platform for youth and young adults to speak openly about what it means to forgive. Learn more at: http://bit.ly/2iG4luz
Many of us go through our lives day after day without realizing our purpose, much less our own story. But it’s there, and if we don’t tell it someone else may tell it for us and then we live that story instead of our true one. Nate Howard offers us the gift of learning how to find and tell our story thru MovementBE a social app for iPhone to help you tell your story. Learn more at http://bit.ly/2jQFt0b
My guest on Mindful Social this week is Arno Michaelis, a man who saw the truth in himself and decided to change. He has dedicated his life to helping others do the same. Learn more here: http://bit.ly/2iXRHFF
Before, there was traditional PR. Before and during the email era, media outreach was still mostly one-one-one. We focused on targeting the outlet, the reporter, and customized the pitch, being mindful of what would take and what would not. Now, social PR, just like traditional PR, is about building relationships. Where the relationship before was with the media, social allows us to broaden our scope. We’re not just building relationships with relevant media, but also with evangelizers. The way the online space has evolved is that now anyone can be an influencer, as long as the context is right. It’s about having a holistic conversation to build a community to tell your story for you. Watch more as Janet and Shonali explore #Mindful Social PR! Learn more on the blog: http://bit.ly/2jQOgz4
Join as Megan Keane shares with us the good, the bad and the fun of being a community manager. When starting a new community or taking over an established community, one of the key things to think of is, “what is the purpose of the community?” You’re thinking of your motivations and, whether you’re a nonprofit or not, you’re going to have goals, but what’s going to motivate the community? What do you want the focus to be on? Keep in mind the community isn’t going to share your business goals. Plus, all communities should have guidelines, and it’s going to be different depending on who you’re talking to and what the focus is. Most of guidelines will have items such as, “be civil.” Also, keep in mind what’s going to create a safe space that is going to encourage members to share and be a part of the community? Watch the video on the blog to learn about the challenges taking over an established community, and more! http://bit.ly/2iOOrZY
Mindful Entrepreneurship: Be mindful of your own fear and accepting the fact that you’re going to be freaked out. Take a breath and focus. It’s not necessarily an external situation that’s freaking you. It’s your reaction that’s freaking you out. In the beginning you question yourself. The mind monkeys jump on your back and say, “You’re a loser, it’s not going to work.” Mindfulness recognizes those monkeys. Don’t make time for the mind monkeys. Then take a look at reality – Is there growth over time and are things in the pipeline: Find the answer to “You’re a loser.” The answer is always from inside. Are you making more money or less money? Are you getting more customers? Getting more repeat customers? How we react is our problem. Learn more about Mindful Entrepreneurship: http://bit.ly/2iXGHIp
On social media: All of us need to hone our message. What is we’re trying to say, who are we trying to reach, and why are we doing this in the first place. Then when we need to look at where is our attention: Are we distracted? What’s happening in our mind and body right now from an emotional place? Are we calm? Are we charged up? When we’re a little annoyed or charged up, it might be time to take a break before you hit “send.”
We start “teaching” our children mindfulness early on. We’re learning that we can regulate ourselves and down-regulate ourselves. If we can stay in the moment and in a mindful relationship with our child, that is amazing and important modeling. It creates an in tuned relationship. When they’re older, it’s being in the moment with the child engaged in the activity and really being present. Enjoy the wonderful moment without a lot of analyzing. If they’re drawing, simply be there, instead of being on the iPhone, and let them draw without expectations. Learn more about the ABCs – Attention, Balance and Compassion. Learn more at http://bit.ly/2jtjFHZ
When a business owner starts out, it’s almost in a sales mode initially. You’re spending time outside the office and connecting with people, and there will come a time where there it’s a balancing act to balance selling your business to obtain new clients and completing the work you have, and this can be stressful. Remember, you’re in the business of making your clients happy. Also, it’s easier to keep the clients you have, and get more work or referrals than it is to find new work. You’re not in business to collect clients like Pokémon.
Being mindful is knowing there comes a time when we have to pause and say, “This is what I need to focus on.” Pay more attention to the creative ways to get your clients what they need. Make sure that part of your time is spent not to not just address the work the clients need, but also how can you improve the relationship. Listen for more mindful tips from Janet Secret Sushi! Read more on the blog: http://bit.ly/2jDpAwL
How can we apply mindfulness in communicating and receiving business messaging? One of the things that is missing in business is mindful listening. We claim that we’re listening, but we’re not actually listening.
We have so many distractions in our environments, and what we think is listening is really hearing. We hear somebody talk and we pick up some of the words, but we’re not really focused on that person. That’s where mindfulness listening comes in. It’s being in tuned to the other person and listening to what they have to say, being curious about their perspectives, opinions and genuinely listening!
Also, how do we as communicators talk about our brand and keep the brand identity and messaging in mind while being mindful of our audience, who doesn’t care about our messaging? Listen to Janet and Jessica to find out! Learn more at http://bit.ly/2jDW5dU
For hundreds of years, people shared ideas, values, and teachings through storytelling. Advertising interrupted our entire way of communicating. For many years, we’ve been told what to think by media, television, and advertisers, and it’s disrupted our ability to create culture and contribute to culture like we used to. When social media came into play, it gave that power back to people. Now, everyone has the opportunity to get messages in front of the right people. Listen to learn more about how story-telling can enhance your current marketing program!
What does mindful leadership look like? We know it’s a completely different animal than when many of us were young. Things looked fine when we were in a manufacturing environment, and now all of us are working in idea factories. Now everything is knowledge based, being thoughtful, mindful, and creative. Mindful social leadership is so much more than social media. It’s about active listening and being self aware at this moment. It’s about putting the device down and having a conversation. Learn more on the blog: http://bit.ly/2iH2eqb
Organic content is free, but is it accomplishing your goals? If you want to get your message in front of the right eyeballs, that may not happen organically. Whether you’re B2B or B2C, learn some techniques to move your content to the next level. Join Janet and Jed to find out more!
This Blabcast is part of the #MindfulSocial series, inspired by Janet's book "Mindful Social Marketing". Learn more here: http://bit.ly/2iPkZTC
Maybe success begins with getting other people to join in with you on starting a community. One way or another, you're starting a conversation. Learn more about this episode on the blog: http://bit.ly/2k81jzs
Besides getting to know what your customers want, social listening includes knowing how to control the content that is important to you and your community. Learn more about this episode on the blog: http://bit.ly/2jdruAO
"How do you talk to audiences, how do you provide information? The easiest way to impact the conversation is being trustworthy, providing accurate information, and making your argument and letting people decide." ~S. Farnsworth. Read more on the blog: http://bit.ly/2iYoxpZ
With Daron Larson. By doing something intentionally and consistently, like pausing when drinking a cup of coffee or taking a shower, we can gain insight. There's no one right way to notice your senses.
Dawn E. Carter is one of those people who exemplifies the generous spirit of a good Twittzen. Her Periscope series, #Twitterscope has close to 50 episodes and each one has valuable insights and best practices about using this platform for your personal or business brand. Learn more about this episode on the blog: http://bit.ly/2iGOXhq
There's no right or wrong way to practice mindfulness, and it this week's show I talk with Daron Larson. Daron helps people feel more at home in their lives by encouraging them to habitually notice ordinary experiences in liberating ways. He has been practicing mindfulness daily to disrupt his own default narrative mode since his first silent meditation retreat in October 2002. Learn more on the blog: http://bit.ly/2k8aIXU
As we run headlong into 2016 let’s take a moment to reflect on what we want our businesses and our own personal brands to represent to the world, and what it means to be a conscious business. Learn more about this episode on the blog: http://bit.ly/2k88Az9
Our guest this week has one of the best taglines ever for her consulting practice. "Helping organizations succeed by turning marketing-speak and jargon-monoxide into compelling stories!". Storytelling is at the core of effective social marketing, or any kind of human interaction isn't it? Learn more about this episode on the blog: http://bit.ly/2iOSmG3
This week on Blab I had the pleasure of chatting with Aaron Kahlow, founder of Mindful Living about finding and keeping a little balance in our lives. Listen in and hear how we both find ways to be present even on social media.
For today's marketer it's even harder to connect one on one with your customer. But it's not impossible, not at all. Do you know how to look someone in the eye digitally? +Ted Rubin does and he's going to share some tips on getting real with one on one communication skills that many of us may have forgotten.
Check out Ted's latest book, "How to Look People in the Eye Digitally". Learn more about this episode on the blog: http://bit.ly/2iYk72v
Join me for a lively discussion with the remarkable +Jill Rowley about what it takes to enable your team with social selling strategies that really work in today's #AgeoftheCustomer where it's no longer the #AgeoftheSeller . Bring your questions about #SocialSales training and converting the old style mindset of push selling.
Think all you gotta do is throw content at the wall and you'll make meeelions? Yeah, probably not. If you want to do it right you really have to give my guest +Mark Schaefer 's new book, The Content Code a read (or two). Come watch live tomorrow at 10:30 PT 1:30 ET and bring your questions.
Kare Anderson, author of "Mutuality Matters," "Mutuality Matters More" and “Moving from Me to We” talks with me about mutuality, social media and mindful marketing. Learn more on the blog: http://bit.ly/2iOS3Lp